Brand Identity ⁕ Logo Design ⁕ Website Design ⁕ Illustration
1E: Work Wonders
1E, an IT software company, asked us to update their branding to be joyful, vibrant, and energetic.
Simple geometric shapes inspired by their tagline, “Work Wonders,” act as the backbone of the visual language. These "wonders" are infinitely reconfigurable and seamlessly flowing between environments, representing the steady and unobtrusive support of IT.
To help 1E employees celebrate their new brand, we created a 5-part collectible poster series inspired by the concept of a myriorama, a holistic picture whose components can be infinitely rearranged. Using the new brand elements as a foundation, I developed an abstract series of visual landscapes that represent 1E’s core values.
🏆 Silver Award for Poster Campaign - AdFed MN - The Show 2023
Copywriting: Erin Mackaman
Creative Direction: Andrew Beckman